How to Create HTML Stationery for Outlook

Last reviewed on December 8, 2013   —  36 comments

It’s easy to create your own stationery in Outlook (or your favorite HTML editor). The main thing to remember is that Outlook’s stationery picker stores the Stationery in the “roaming application data” path. In Windows 7/8 and Vista, its at C:\Users\username\Application Data\Microsoft\Outlook. You can jump to this folder by typing or pasting the following shortcuts into the address field of Windows Explorer.

In Windows 7/8 and Vista, the shortcut to the correct path is

In Windows XP, use the following path
%USERPROFILE%\Application Data\Microsoft\stationery

Please note: Office installs the default stationery to C:\Program Files\Common Files\microsoft shared\Stationery or at C:\Program Files (x86)\Common Files\microsoft shared\Stationery if using 32-bit Office on Windows 64-bit, but you should save user-created stationery in the Stationery folder in the AppData path as listed above. The microsoft shared path is not writable by user accounts, and in older versions of Outlook, stationery added to this folder was not visible in the Stationery picker.

To create the stationery using Outlook’s editor:

  1. Click the New button to open a new message form. If your default format is not HTML, change it to HTML (Format text tab in Outlook 2007/2010; Format menu in older versions.)
  2. Insert your images and any other elements you want to use and adjust the sizes as needed (don’t use huge images in email stationery!)
  3. When you are finished, go to the File, Save as menu and switch to the Stationery folder at C:\Users\username\Application Data\Microsoft\Outlook (type or paste the shortcuts above to easily jump to the folder.)
  4. Change the Save as file type to HTML and type in your desired file name. Save the HTML design.

Using Stationery in Outlook

Now when you want to use your stationery, you can select it from the New Items, Email message using… More stationery dialog. It will be added to the Email message using MRU (most recently used) menu after the first use.

This works with all versions of Outlook. In older versions, you’ll use the Actions, New message using menu to open the stationery picker.

Using a background image

If you want to use a background image, you can use one of two methods. The first method inserts a background image on the entire page while the second method inserts an image which you can type over, such as for a header.

Method 1: Insert a background image

To insert a background image, switch to the Options ribbon (Outlook 2007 and up).
Expand Page Color, select Fill effects, Picture tab and select a picture.

Method 2: Send image behind text
To send a picture behind text, insert the image then right click on the image, choose Wrap Text > Send Behind text.

use wrap text, send behind text to use an image as a background image

Adjust the margin

You can adjust the margin on the left if you are using a border image. If the ruler is not visible, click the show ruler icon at the top of the scroll bar on the right then move the left margin markers inward. Do not adjust the right margin, as it will have unintended results.

Adjust the left margin when you use a border image

If you create a top banner and want to type under it, you’ll need to press enter to slide the cursor down.

How to Create Stationery Tutorial

Written by

Diane Poremsky
A Microsoft Outlook Most Valuable Professional (MVP) since 1999, Diane is the author of several books, including Outlook 2013 Absolute Beginners Book. She also created video training CDs and online training classes for Microsoft Outlook. You can find her helping people online in Outlook Forums as well as in the Microsoft Answers and TechNet forums.

Please post long or more complicated questions at Outlookforums.

36 responses to “How to Create HTML Stationery for Outlook”

  1. Phaedron

    This doesn't seem right ot me.

    On my Win7 machine the path to stationery is c:\Program Files\Common Files\microsoft shared\Stationery

    - a mixture of emf, gif, htm [sic] and jpg files.

    The folder at c:\Users\Phred\AppData\Roaming\microsoft\stationery is empty.

    That's where %appdata%microsoftstationery takes me.

    Okay, using admin rights and putting the set of htm and lpg files/folders in the common folder the 'stationery' is there to work.

    I'd have thought that stationery would simply be a background surface-printed image, but it's an integral 'template', the image as much a part of the new message as the text; you have to Send it Back like ordinary WordArt. Huh?

    Is this how's it's intended?

  2. Phaedron

    Okay, thanks Diane, but you seem to be teasing. How do we set the image as the body background when creating the HTML?

    I have looked at a number of options but I just can't find anything suggesting it - using Outlook 2010. I've been deep into Style Inspector and surrounds, but nothing hints at 'body background'.

    Yes, okay, you're right about c:\Users\Phred\AppData\Roamingvmicrosoft\stationery - what I put there is working now, with Standard User permissions. It's a sensible way Win7 is organised.

    One thing you don't mention is how to edit the stationery we're creating. Getting that .html file back after Save as.. is a challenge, to me.

    I've saved the original item as a message (goes to Drafts). I suppose that would do.

    Unfortunately, I now seem to have my embedded graphic occupying the 'standard template', if that's the expression. 'New' brings it up in a blank/new message by default. Can you tell us how to retreat a little?

    (We can't edit these posts, at least for a while, after sending them, can we..?)

    Finally - completely by accident I found that the graphic under your Tutorial sub-heading, above, IS A LINK to a video!

    A more prominent prompt would be handy.

    What would be nice to see included, in the video, or even in your instructions, is how to create, save, edit, invoke and USE stationery, i.e. how we should expect the stationery* to behave - whether it will act like a piece of paper printed with designs and colours that we use in the analogue, real world, and call... stationery.

    *and themes, for that matter.

  3. Gayling

    This did not work for me. I have it saved in a draft and I have saved it as a html and I copied the places you told me to save it, but have not been able to pull it back up as stationary or a html. What am I doing wrong?

  4. Gayling

    I have Windows 7 and Outlook 2010.


    In my old version of outlook (2003) I set up a new stationery page as my default email template so when I used Ctrl+N it automatically opened my stationery. I need my email messages to appear as a normal business letter with the Company Header - both I and the network adminstrator have tried saving the template to the Outlook stationery file but have been denied the right to do this! Is there a fix for this!

    Also when I print a copy of the email for the file it prints information on the top that I do not need - I have tried everything to try and change the print settings without any luck!

    Why does Microsoft insist in trying to make us fit their mold and not give us the ability to create what we actually need!

  6. Barry

    Outlook is very widely used, but doesn't seem to be able to create visually appealing emails (ie including images) that can be seen by other widely used email clients.
    The people at Campaign Manager explain how to create such templates using THEIR software,

    but how can one do it in Outlook?
    Even versions of Outlook don't seem to be compatible:
    For instance:
    If I create one with a background image in Outlook 2000 - the image doesn't get displayed in e.g. Outlook 2007
    If I create it in 2007 it displays incorrectly in 2000.

    Can anyone point me to some guidance?

  7. Barry

    Diane - thanks for your link. I can see the page, and can 'View the templates', but when I click 'See How it's Done' I get a completely blank pop-up (i.e. with an image missing icon').
    I tried signing in first, but still the same missing image. So I can't get any further.

    Also - re images in 2007. I was using a .png which 2007 seems to have converted to .gif. Is there an issue with transparent .png's in Outlook 2007?

  8. SusanAbbott (@SusanAbbott)

    I've tried this several ways. I can get the new stationery into a theme, but it does not show up in the stationery list at all. it also does not show up under new items.
    Basically, i have to change the theme, and change the colors, every time.

  9. Jim

    W7 pro and outlook 2010, created and saved as told. files appear in stationery file but when trying to change the theme it does not show up in the list. Any suggestions. works fine in XP but not in w7 pro.

  10. Fareeed

    I am glad I don't feel stupid any any longer. I have also tried everything!!!

  11. Ashley Armes

    Is there any way to create templates in a Group mailbox? Everything I have tried goes away after being sent and it seems the templates are being saved on the individual computer vs. the mailbox. We are a group that would like to share staitionary thru the mailbox and not have to save on each computer.

  12. Ashley Armes

    Thank you. I attempted the template folder method in the group mailbox by saving a draft and copying into my template folder. The problem is when I sent the message, it no longer appeared in the template folder. If I want to use it multiple times, how do I keep it in the folder after sending it once?

  13. Simon Pointer

    Hi All, I'm having a similar problem. I have created my background in word, saved as HTML and placed in the (C:\Program Files\Common Files\microsoft shared\Stationery) folder. I can see it if I navigate to this folder. When I open outlook (2010) and go to mail options then stationary, I can't see my new stationary. The only thing that looks different if I navigate back to the folder is all of the other stationary's have a HTML and a JPG mine only has a HTML, but it has also created a folder within the stationary folder. Any help would be greatly received.

  14. Richard

    People giving tutorials need to get it right...... If your using Win7 64bit and MS Office Outlook 2010 32bit then your files need to be placed in "C:\Program Files (x86)\Common Files\microsoft shared\Stationary", you will then be able to see and use your new stationary.

  15. Don @ MCSDon

    Hi Diane, I have created a custom stationery and everything is working very well except for some reason my stationery is coming in two lines down from the top of the page. How can I get it to start right at the top?

  16. ben

    I've got 3 diferents profiles and i cant find a way to set up a diferent HTML stationery for heach of my email adresse but It's actualy possible to set diferents signatures...
    The thing is when I "email message using...." then I have to change manualy the sender's email adresse ! it's one clic to much for me.
    I'd like to have a default stationery for each one of the profile is that possible?

  17. Richard Prior


    I have been using HTML Email templates for years with different versions of MS Office.

    Have just installed Office 2013, and besides the changes to the user interface, (I use short codes for nearly every command), many aspects of this release of Office appear to be retrograde.

    In Office 2003, I can establish a default template that is used every time "new mail message" is selected.

    Then when I wish to change the defaullt Template it is only 4 clicks on the Tools menu to change the Email Template.

    In Office 2013
    It seems that there is no simple way to set up a default email template that is triggered by a single click. (Home / New Items / More items / Choose form / User templates in file system / Select email template) I make that 7 clicks.

    I have long derided Microsoft after investing in 300 licences of Windows Beta for UKs no. 2 bank. In those days a team of 2 system engineers could download 300 new versions of Windows in no more than 15 minutes. Try achieving the same performance levels today.

    Is there any answer to the problem of creating a Default template that will be actioned by a single click from Outlook Home Page.

  18. Marcie Marshall

    Hi Diane, Your instructions for stationery were great but I am trying to find instructions for creating a theme. Do you have any handy? Thanks!

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